Marcus brings to Marcus & Associates Senior Living, LLC a deep level of marketing, competitive intelligence and hands-on execution experience. He has managed the marketing research for a fully funded start-up in the medical device space, served as a product marketing manager to a durable medical equipment distributor (mass retail) and marketing consulting to providers in the Long Term Care/Post Acute Care and Assisted Living industries.
Prior to founding Marcus & Associates Senior Living, LLC, Marcus served as SVP Marketing for 2 years with Wellington Healthcare LP, Roswell GA, a provider of skilled nursing facilities
in 4 southeastern states. Earlier he served as VP Marketing for two publicly held Long Term Care companies Retirement Care Associates/Capital Care Management and New Care Health Corp. His 20 year healthcare career of experience includes providing Marketing Feasibility Studies to developers as Director of Market Research for Life Care Centers of America, Inc., and Director of Marketing for Convalescent Services Inc. These companies range in size from
$40 million to $2 billion annual revenues. Marcus has extensive experience negotiating profitable managed care contracts for Long Term Care providers.
Marcus holds an MBA in marketing, from the Owen Graduate School of Management at Vanderbilt University and a Bachelor of Arts in History and Music from the University of Auckland, New Zealand. He was awarded a Ford Foundation Fellowship and a National Endowment for the Humanities Fellowship. He also holds a Green Belt Six Sigma Certification. He lives in Marietta (Atlanta) with his wife and two daughters.
Feel free to download a White Paper " Marketing In a Turbulent Economy: How Patient Mix Can Drive Payor Mix" on my website: www.marcusandassociatesseniorliving.com
I welcome your comments.